Alcohol and Tobacco Tax and Trade Bureau (TTB)

The Alcohol and Tobacco Tax and Trade Bureau regulates and collects taxes on trade and imports of alcohol, tobacco, and firearms within the United States. The TTB needed Onyx to review metrics and perform advanced analytics on the data from its users.

Learn more about the Alcohol and Tobacco Tax and Trade Bureau

Issues:
  • TTB lacked insight into the interaction between the agency and its users.
  • The amount of data was overwhelming; correct analytical approaches were lacking.
Solutions:
  • Develop a data cleaning, preparation, and data mining system.
  • Work with clients to understand key research questions and business logic.
  • Integrate client feedback with analytical expertise to prepare a defined analytical approach.
Results:
  • A robust clustering algorithm that identified key groups of users and their interaction within the bureau.
  • Strategic insights into characteristic and features that delineate industry members and partners within the bureau.